5 Real Estate Coaching Programs to Help Agents Thrive
We know how overwhelming starting any new career can be, especially one in real estate. There’s so much to learn: CRM platforms, email marketing, laws and regulations, establishing your brand, networking, and, not to forget… memorizing properties and their values.
While some of this knowledge comes with time and a little more experience, a lot of the foundational knowledge can be accelerated with the right guidance. That’s where real estate coaching comes in.
In this article, we have researched and discovered five real estate coaching companies that could be ideal for you to explore as a new agent or if you feel your business needs to level up right now. We’ll also cover how to choose the right coach, what the investment looks like, and the benefits of getting professional coaching early in your career.
Think of this as a suggested roadmap to help you navigate the early stages of your real estate career.
Key Takeaways
- Real estate coaching can fast-track your success by providing you with exceptional guidance and personalized strategies for hitting the ground running professionally.
- Choosing the right coach is crucial; you’ll want to look for someone who aligns with your goals and learning style.
- Look at coaching as an investment in your future. With pricing varying widely across different programs, you have options that you can budget to help you succeed.
- Structured coaching programs can help you build a solid foundation in real estate, making it easier to outline and achieve your long-term goals.
5 Real Estate Coaching Companies
Here’s a list of five real estate coaching companies that we’ve reviewed. These companies have helped countless new agents find their footing in the industry and have excellent testimonials of their success.
Each program offers something unique, so I recommend looking into them to see which might be the best fit for you. Ready for a quick overview?
Tom Ferry – Your Coach
Tom Ferry is one of the most well-known names in real estate coaching, and for good reason. His programs focus on helping agents build successful businesses by learning lead generation methods and tools, marketing, and maintaining a positive mindset.
Why We Suggest It:
Tom Ferry’s coaching is powerful in helping new agents develop a solid business plan and stay accountable to their goals with scaled guidance at each level. The emphasis on mindset could be overlooked in some programs, but for anyone in real estate, keeping a strong and positive mindset is essential for weathering the ups and downs of this industry. They provide a community that will help you maintain that.
Buffini & Company
Buffini & Company is all about relationship-building through leadership and an emphasis on marketing tools. Their coaching programs are designed to help agents create a referral-based business by giving them the tools to start marketing and growing their client base right away.
Why We Suggest It:
If you believe in the power of personal connections to help build your client base, Buffini & Company could be a great fit. Their practical approach to coaching focuses on long-term success through consistent marketing and client follow-up.
Mike Ferry Organization
Mike Ferry is a renowned veteran in the real estate coaching world, seemingly known for his no-nonsense approach. His programs are focused on sales skills, prospecting, and closing deals. He’s been coaching agents for over 49 years and has helped thousands of agents successfully launch their businesses.
Why We Suggest It:
For those who want to hit the ground running and aren’t afraid of a more direct approach, “No magic formula, no “extra” needed tools … a simple, proven system that has worked for top producing agents for decades.” (Source) Mike Ferry’s coaching could be exactly what you need. His focus on sales techniques is great for new agents who must learn how to convert leads into clients with sales scripts, client follow-up plans, and predictable built-in systems to scale your business.
The CORE Training
The CORE Training is a bit different from other coaching programs because it focuses not only on coaching your real estate sales techniques and skills but also on mortgage lenders.
Why We Suggest It:
This is a great way to learn how to better assist your clients by understanding mortgage lending as you start out. Their website doesn’t give much information on their approach, but I wanted to include them based on their testimonials. Also, so you know, there are options that will help coach you on the industry’s financial side.
Real Estate Champions
Real Estate Champions, led by Dirk Zeller, author of several real estate-related books for training, focuses on motivating and inspiring agents to achieve their full potential and have balanced lives. Their coaching covers everything from time management to advanced sales techniques.
Why We Suggested It:
I added them to our suggested lists because of their unique desire to help create a balanced life while you are building your business. As we mentioned in the first sentence of this article, real estate can be very overwhelming at times, and maintaining balance will help you in the long run.
How to Choose the Right Coach
Choosing the right coach is certainly a personal decision that shouldn’t be taken lightly. It’s a good idea to do a bit more of your own research and consider the notes below when making your choice:
- Your Learning Style: Do you prefer a coach who offers 1-1 sessions, or do you thrive within a community? Some coaches are very structured, while others provide more flexibility.
- Your Goals: Ensure the coach’s philosophy and methods align with your long-term career goals. If you’re looking to build a referral-based business, for example, Buffini & Company might be a better fit than a coach who focuses solely on cold calling or a balanced work life with time management at the forefront.
- Budget: Coaching is an investment, and costs can vary widely. It’s essential to find a program that fits your budget and delivers the value you seek.
- Reviews and Testimonials: Look at what other agents say about the coach or program. What others have to say could be a good indicator of whether the coaching will be effective for you. Reddit can be a great resource for other people’s experiences.
Monthly Pricing for Each Program
The cost of real estate coaching can vary greatly depending on the level of access and personalization you’re looking for. Don’t get sticker shock; remember, this is a worthy investment. Here’s a general idea of what you might expect to pay monthly:
- Tom Ferry – Your Coach: Individual pricing in consultations.
- Buffini & Company: Options ranging from $59/mo to $1400/mo
- Mike Ferry Organization: Two Options: 1. $750/mo 2. $1250/mo
- The CORE Training: Options starting at $750/mo, up to 3500/mo
- Real Estate Champions: Start with a FREE consultation.
Remember that these prices can vary based on the specific package or level of coaching you choose. Most programs offer different tiers, so you can find something that fits your budget and needs.
The Benefits of Having Reliable Coaching
When you’re new to real estate, having a coach can make all the difference in your success. You may be in a busy, competitive location, and having additional support from coaching can be beneficial instead of relying on your colleagues. Here’s why:
- Accountability: A coach will keep you on track and ensure you follow through on your goals. This accountability can be especially important when you’re just starting out and trying to build good habits.
- Expert Guidance: Real estate is a complex industry with a lot of moving parts. A coach can help you navigate the early stages of your career and help you avoid common pitfalls by prioritizing the tasks that will likely make the most impact on your business.
- Confidence Building: Starting a new career can be intimidating, but a coach can provide the support and encouragement you need to stay confident and focused.
- Networking Opportunities: Many coaching programs offer networking opportunities with other agents, which can be valuable for building relationships and learning from others’ experiences.
Summary
Starting your real estate career can be exciting, and it should be! This is why investing in a good coaching program can help you navigate your new career path, reduce stress by getting some guidance, and build a successful business faster.
Whether you’re looking for structured guidance, sales training, or relationship-building strategies, there’s a coaching program out there that can meet your needs.
Take the time to research and choose the right coach for you—one that aligns with your goals, learning style, and budget.
The right coach can help you achieve your real estate dreams. You got this!
0 comments