Top 7 Best Real Estate Marketing Companies to Boost Your Business in 2025
Editorial Note: We sometimes earn a small commission from partners listed. This never affects editor opinions or evaluations. More
Marketing is the backbone of a successful real estate business. Whether you’re building a brand, trying to attract more clients or asserting yourself as a local expert, effective marketing is what gets you noticed.
In an industry as competitive as real estate, staying top of mind with potential buyers and sellers is key to growing your business.
From social media to video marketing, the right tools can help you reach new clients, nurture relationships and close more deals without burning yourself out.
This guide will walk you through the best real estate marketing companies to streamline your marketing efforts.
Whether you’re looking for lead generation, social media management or personalized presentations, we’ve compared the top platforms to help you find the perfect match for your business needs.
Key Takeaways
- Boost your business with the right tools: Our guide compares the best real estate marketing companies for 2024, helping agents find the perfect platform to generate leads, create professional content and streamline marketing efforts.
- Tailored solutions: Whether you’re a solo agent, part of a small team or running a brokerage, the following list highlights platforms catering to different needs, from social media marketing to postcard campaigns and video creation.
Test before you invest: A lot of the platforms offer free trials or demos, so it’s easy to explore options and choose the tool that best fits your business.
The Best Real Estate Marketing Companies
- Best for Listing Presentations: HighNote.io
- Best for Social Media Leads: Market Leader
- Best Accountability Tool for Realtors: Agently
- Best for Lead Generation : Real Geeks
- Best for Postcard Marketing: ProspectsPLUS!
- Best for Video Marketing: BIGVU
- Best for Local Referrals : Parkbench
Best for Listing Presentations: HighNote.io
Top Features
: Presentation Builder: Quickly build professional presentations with a user-friendly drag-and-drop interface. Real-time insights: Get feedback instantly on when and how prospects are interacting with your presentations. Reminders: Get cues for follow-ups, helping you stay on top of leads and nurture them effectively.HighNote.io is a platform for agents who need to create polished, professional listing presentations easily. It’s designed specifically for real estate professionals, making it super easy to use, even if you’re not tech-savvy.
With HighNote, you can create customizable presentations for clients and set yourself apart from your competition.
Why Does It Stand Out?
HighNote’s real-time insights and reminders make it a game-changer for agents.
You’ll know exactly when prospects are viewing your presentations and what they’re most interested in so you can tailor your follow-up at the perfect moment.
Ideal for: Brokerages and real estate teams
- Very easy to use, even if you aren't tech-savvy
- Provides real-time insights to help you follow up at the right time
- Versatile templates make it simple to customize for any purpose
- No built-in CRM
- Can't upload videos directly into presentations
Best for Social Media Leads: Market Leader
Top Features
: Network Boost: Generates an average of 30 exclusive social media leads per month for just $300. IDX-enabled website builder: Create customizable, drag-and-drop websites with lead capture functionality. Marketing automation: Automate follow-ups with email, print, and social media campaigns. Integrated CRM: Manage all your leads in one place, keeping your pipeline organized and streamlined.Market Leader is an all-in-one solution for agents to generate leads through social media.
It’s a comprehensive platform that combines marketing automation, a built-in CRM, and a website builder.
Market Leader offers an add-on called Network Boost, specifically designed for social media lead generation. This feature makes it the best choice for agents who want to bring in a steady flow of exclusive social media leads without the hassle.
Why Does It Stand Out?
Market Leader’s Network Boost sets it apart from other platforms. This tool generates social media leads exclusively for you in your chosen area and automatically manages and nurtures those leads through the integrated CRM.
Also, with the ability to create customizable websites and track campaign activity, Market Leader helps you capture leads from every angle and ensures nothing falls through the cracks.
Ideal for: Small teams & brokers
- Strong social media lead generation with Network Boost
- All-in-one solution with CRM, marketing automation, and website integration
- Streamlined lead management is perfect for agents on the go
- Basic website functionality may not meet advanced needs
- It can be overwhelming for agents new to social media lead generation
Best Accountability Tool for Realtors: Agently
Top Features
: Virtual coach: Offers daily, personalized tasks to help you meet your real estate goals. AI-powered property description generator: Automatically creates property descriptions, saving agents time and money. Customizable social media templates: Easily personalize and automate your social media posts. Single property websites: Create individual websites for each listing, designed to capture leads.Agently is a standout platform designed for real estate agents who need marketing automation and daily accountability.
The built-in virtual coach makes Agently unique, which provides actionable tasks and guidance to help agents stay on track and achieve their goals.
It’s the first AI coaching and marketing tool in the real estate space, making it the perfect accountability partner for solo agents looking to grow their business without feeling overwhelmed.
Why Does It Stand Out?
Agently goes beyond just being a marketing platform by offering a virtual mentor who provides a daily roadmap for success. This virtual coach gives you a list of tasks that keep you accountable and focused on your goals.
Whether it’s creating a property description, launching a marketing campaign, or managing your leads, Agently ensures that agents—especially new solo agents—never feel lost in the process.
Ideal for: New solo agents
- A virtual coach that keeps you accountable and on track
- Time-saving AI property description generator
- Easy-to-use social media templates and lead-generating property websites
- Limited integration with other software
- No mobile app, which can limit on-the-go accessibility
Best for Lead Generation : Real Geeks
Top Features
: IDX-connected websites: Create custom-branded, SEO-friendly agent websites that capture leads effortlessly. Lead capture landing pages: Optimized landing pages designed to convert visitors into leads. Comprehensive CRM: Manage leads, automate follow-ups, and track client activity all in one place. Paid lead generation: Get leads from popular social media platforms and Google, automatically funneled into your CRM for nurturing.Real Geeks is an all-in-one lead generation powerhouse that focuses on generating a high volume of internet-driven leads for real estate agents.
With a strong emphasis on generating quality leads through paid social media ads and Google searches, Real Geeks provides agents with the tools to nurture those leads from first contact to closing.
It’s a perfect solution for teams, brokers, or agents with a bigger budget who want to scale their business by generating consistent, high-quality leads.
Why Does It Stand Out?
Real Geeks excels at generating leads at scale. Instead of offering a wide range of services, it focuses on doing one thing extremely well—bringing you the leads.
Through IDX-enabled websites and targeted online advertising, the platform ensures a steady stream of leads flows directly into your CRM.
You can also manage these leads easily with Real Geeks’ built-in CRM, which helps you stay organized and efficient.
The platform simplifies lead generation for agents who want to focus on closing deals rather than worrying about where their next lead will come from.
Ideal for: Teams, brokers, agents with a larger budget
- High-quality lead generation with a focus on internet-driven leads
- Easy setup for core elements like agent websites and landing pages
- Built-in CRM helps agents manage and nurture leads from start to finish
- Agents need to verify lead locations manually, which can add extra steps
- Media spend transparency is lacking—no clear breakdown of how advertising dollars are allocated
Best for Postcard Marketing: ProspectsPLUS!
Top Features
: Customizable postcard templates: Over 5,000 fully customizable templates for postcards, door hangers, flyers, and more. Targeted mailing lists: Easily create targeted lists based on geography, demographics, or lifestyle to maximize your campaign's effectiveness. Direct mail automation: Schedule and send monthly campaigns to keep in touch with your audience effortlessly. In-house printing and fulfillment: All printing and mailing are handled in-house, making it a one-stop solution.ProspectsPLUS! is the top choice for real estate agents who want to leverage direct mail marketing to stay top of mind with potential clients.
Known for its ease of use and affordability, it offers a wide range of customizable postcard templates and direct mail options that allow agents to target specific geographic areas or demographics.
For solo agents on a budget, it’s an ideal solution to create professional-looking marketing materials without breaking the bank.
Why Does It Stand Out?
ProspectsPLUS! excels in simplifying direct mail marketing for real estate agents.
The ability to create targeted mailing lists and automate direct mail campaigns makes it easy to stay connected with your local community or farm area.
Agents can schedule postcards to go out automatically, helping them keep a consistent presence in their market.
With its user-friendly interface and affordable pricing, it’s a great tool for solo agents looking to establish their brand through direct mail marketing without spending a fortune.
Ideal for: Solo agents on a budget
- Fully customizable templates with endless design options
- Affordable direct mail marketing solution, perfect for agents on a budget
- Over 5,000 positive customer reviews, proving its reliability
- Doesn't sync with MLS data, which can make updating information more manual
- The large product catalog can feel overwhelming for new users
Best for Video Marketing: BIGVU
Top Features
: Teleprompter: Read your script while recording, ensuring smooth delivery and eye contact with the camera. AI scriptwriter: Generates personalized scripts in seconds, eliminating writer's block and making video creation quick. Automatic captions: Add captions with just a click, making your videos accessible to viewers who watch without sound. Branded landing pages: Create a landing page for your video with your contact details and business card included. Analytics dashboard: Track video performance, including viewer demographics and engagement.BIGVU is the go-to platform for real estate agents who want to create professional, engaging videos quickly and easily.
Video marketing has become essential for real estate, whether it’s for listings, social media content, or personal branding.
BIGVU’s teleprompter and AI-powered script-writing tools make it simple for agents to create high-quality videos without needing any prior experience in video production or editing.
Why Does It Stand Out?
BIGVU’s teleprompter feature is a game-changer for real estate agents who are new to video marketing or want to improve their on-camera confidence.
The AI scriptwriter ensures you always have something compelling to say, while the automatic captioning tool is perfect for social media videos, where many viewers watch without sound. It’s an all-in-one platform that allows agents to record, edit, and share their videos in minutes, making it ideal for agents on the go.
Ideal for: Solo agents & small teams
- Easy-to-use teleprompter and scriptwriting tools
- It generates automatic captions, which is perfect for social media
- Available on both mobile and desktop, giving flexibility for on-the-go content creation
- The mobile and web interfaces are different, which can create a learning curve when switching between them
- Editing longer videos can be more challenging, requiring more time to master the full suite of features
Best for Local Referrals : Parkbench
Top Features
: Hyperlocal referral generation: Build an exclusive online platform for your neighborhood featuring local news, business interviews, and special offers. Exclusive territory: Only one agent per neighborhood, ensuring you're the go-to realtor for that area. Community-driven content: Promote local businesses and events, fostering strong relationships that generate referrals. Interview training and support: Access a library of resources and coaching to help you succeed in building your referral network.Parkbench takes a unique, hyperlocal approach to real estate marketing by focusing on building relationships within the community.
Instead of relying on paid online ads, Parkbench helps agents generate referrals by promoting local businesses and events. This platform allows agents to establish themselves as local experts, build lasting relationships, and grow their sphere of influence.
For small teams and independent brokers, it’s an excellent way to stand out and create meaningful, referral-based connections within the community.
Why Does It Stand Out?
Parkbench is all about building relationships and growing your business through local referrals.
Unlike other platforms that focus on lead generation through ads or social media, Parkbench puts you at the center of your community by helping you promote local businesses.
By creating an exclusive community platform and becoming a trusted local expert, you can generate high-quality referral leads that are based on personal connections. This platform is perfect for agents who want to focus on long-term relationships rather than quick online leads.
Ideal for: Small teams & indy brokers
- Build strong, referral-based relationships with local businesses
- Exclusive access to your community, with no competition from other agents
- Comprehensive training and support to help you succeed
- Requires a large time investment to build relationships and maintain the platform
- Only one agent per community can limit opportunities in larger markets
Speak with an industry expert agent advisor. Together we will find the best solution based on your goals and needs.
Conclusion
Choosing the right marketing tools is key to growing your real estate business and standing out in a competitive market. The right platform can make all the difference in saving you time and helping you close more deals. Each of the marketing companies we’ve reviewed has strengths, so it’s important to find one that best fits your business goals and budget.
Don’t hesitate to take advantage of free trials or demos to explore these platforms first-hand. Testing them out will give you a better idea of what works for your needs.
